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    Study on the Language of E-commerce Tools Used by Businesses

    The objective of this study aims to provide a picture on the languages used by businesses located in Québec to sell their products and services online and to provide information to their customers.

    Frequently asked questions

    What is the Institut de la statistique du Québec?

    The Institut de la statistique du Québec, also known as Statistique Québec, is a government agency whose mission is to produce, analyze and disseminate official, objective and high-quality statistics on various aspects of Québec society.

    How do I participate in the study?

    To participate in the study, you must fill out the questionnaire available from the link below (printable version of the questionnaire) within two weeks. Do not mail back the questionnaire. Statistique Québec will call you to collect your answers.

    Since most questions require searching for information, we recommend that you fill out the questionnaire ahead of our call. Printable version of the questionnaire: https://statistique.quebec.ca/en/fichier/402-quest-an.pdf.

    Are the telephone interviews recorded?

    For quality and training purposes, telephone interviews with Statistique Québec agents are recorded. However, if you don't want the interview to be recorded, simply notify the agent at the beginning of the call.

    Why was my businesses chosen?

    Your business was selected at random from Statistics Canada’s Business Register (BR) database that contains information on all Québec businesses.

    Do I have to take part in this study?

    Yes. Your participation is essential so that we can obtain a picture of the languages used by businesses to do e-commerce. Given that e-commerce is increasingly used by businesses to sell their products and services and that there are various tools for selling online (websites, applications, social media, etc.), the Office québécois de la langue française (OQLF) is conducting this study to better understand the linguistic landscape of e-commerce in Québec.

    As set out in section 11 of the Act respecting the Institut de la statistique du Québec, the chief statistician has the right to determine which requests for information are to be considered mandatory if he deems that such information is necessary to produce reliable statistics. The chief statistician has declared this study mandatory.

    As a result, you are legally obligated to fill out the study. Under the Act respecting the Institut de la statistique du Québec, anyone asked to provide the Institut with information deemed mandatory must do so within the timeframe and in the format requested.

    What is Statistique Québec’s privacy policy?

    The Act respecting the Institut de la statistique du Québec guarantees that the information you provide will be kept confidential and will only be used for statistical purposes. All Statistique Québec employees have taken an oath before a commissioner and are bound to maintain the secrecy and confidentiality of the data they collect.

    How can I make sure you are from Statistique Québec?

    You can call Statistique Québec toll-free at 1-800-561-0213.

    When will the study results be made available?

    The results of the study will be published on Statistique Québec’s website in 2023.

    How can I get more information about the study?

    For more information about the study, please contact the Direction de la gestion de la collecte by e-mail at collecte@stat.gouv.qc.ca or by phone at 1-800-561-0213 (toll-free). You can reach us Monday to Friday from 8:30 a.m. to 4:30 p.m.